
After selecting a niche topik our blog, the next step is to work on two basic foundations of building a successful blog blog content and blog marketing. To build the blog content, writing quality needed to make a pillar articles. But to create a successful blog needs a blog campaign to make the flow of communication and will be discussed elsewhere. This communication flow that will bring people to our Pillar Articles.
Marketing is basically a communication and marketing is a great way to build communication path that will bring others to our blog. If people do not know your blog exists, no matter how well the content of our writing, we will not get visitors. We must have both the Articles of pillars and lanes of communication to succeed. What is a pillar article, what benefits pillar articles as blog content, and how to write an article pillar strategy?
What The Pillar Articles?
Pillar is like poles to build our blog. Pillar article is a writing blog, which is usually an article, which is a few things that are very important. Pillar Pillar posts or articles, is the basis for a good blog. This pillar is the reason why people want to read our blog in the first place. Articles pillar is the value we offer to the public.
What Benefits of Pillar Articles For Blogs content?
Articles pillar will bring new readers back quickly and make them make backlinks (other sites linked to our blog). Articles pillar will continue to bring in more readers from time to time that we and others refer to it, although probably buried in the archives of our blog. Eventually it will bring traffic from search engines (this is mainly because a lot of links to web pages). We can create a list in a separate section (like the blog pages) along with other pillars of the article so that the best content to our blog easily accessible and clearly demonstrate our value. This does not depend on time, so in twelve months he will remain relevant and popular.
How to Write Articles Pillar Strategy?
There is no exact formula for the manufacture of articles which will be a pillar, but there are several key characteristics that we can use. We may be surprised when the article turned out to be a pillar article we when we do not expect or even no traffic at all even though we had written the best.
Here are some strategies and concepts characteristic of the pillar articles that could be writing our blog:
1. TIPS article or â € œBagaimana Caraâ € | â €?
This is the main pillar concept. Think about our competence and writing articles that teach how to do something associated with it. We recommend that you write articles about topics TIPS that we really understand how and never done it or experienced it. For example: If we are a marketing consultant, write a few suggestions on how to market the business without using cash. If we create a blog about dogs, write down how to choose the appropriate dog name. If we blog about how to write a book, make a guide how-to get a publisher. If our blog about food, write the recipe guide how to prepare a popular dish.
If we blog about life, writing guide development away from the life we have learned (eg, How do we get the job, how do we deal with a problem breaking up with boyfriend, etc.).
Should we determine fairly clearly a popular topic and relevant to readers and that we feel able to explain it properly. Remember, you should give an example of a story if we can.
2. Articles â € œDefinisiâ € | â €? or â € œPengertian â € | â €?
Many skills have the new key concepts that readers may not know. If a complicated concept, create a pillar article defines the concept, which clearly explain what these concepts mean and how the concept could be implemented. Perhaps these definitions seem simple and obvious to us, but remember we may be an expert in that field, but others do not, so explain to the novice about these terms in a simple and, of course, try adding a story as an example.
A page or article that contains some definitions are pillars of good articles. If there are some key concepts in our industry, wrote an article that lists the concepts and provide a definition for each. A page is a good source of information such as reference and is often used as a reference back to by bloggers and sites lain. We may say why bother making a list of this term when most of the term has been defined elsewhere on sites like Wikipedia? No matter if we create links to other sites for the definition, especially in the short run when just starting a blog, but it's better if we will write its own definition. It keeps readers on our blogs, and will increase the pageviews (total number of pages readers view our blogs) and the long trip (how long readers stay in our blog). We can explain the concept with our own words, or using a unique story and maybe with our voice. This will help to build credibility and trust. There will always be better if we include the definition of our own version if we are able to explain the term or concept, rather than links to other sites and directing traffic away from our blog.